Pinterest hashtags?!? OMG, Pinterest is using hashtags now.
I honestly didn’t think I’d be writing this article. But, yup, you can now add hashtags to your Pinterest descriptions. Let’s look at what we know and how to create a smart strategy for your hashtags.
Pinterest says the maximum amount of hashtags you can use is twenty.
The number of hashtags isn’t the most important piece – it’s more important that you choose relevant, on-topic hashtags for your content. Don’t just add twenty because they recommend it. I’m going to test four – five hashtags on my pins.
The Philosophy of a Hashtag Strategy
Do you have a hashtag strategy? Having a solid strategy behind your hashtag can bring real results for you and your brand.
Clicking on a hashtag can provide a wealth of information and a sea of potential connections. Here’s a few ways that hashtags can be used:
Hashtags should be:
Make sure to check hashtags to make sure that they aren’t being used for another topic or reason. You don’t want to hijack someone else’s content or jump into something inappropriate accidentally.
Tools for finding hashtags
Should you update old Pins to add Pinterest Hashtags?
Yes, if it makes sense for your brand or blog.
How to edit descriptions:
To edit or delete a Pin: